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Internet Advertisers Begin Offering New Do Not Track Icon

Privacy and consumer advocates are lambasting the online advertising industry's version of a do-not-track mechanism, slated to take worldwide effect today.

Today is the deadline for members of the Interactive Advertising Bureau to embrace use of a turquoise triangle with a lowercase letter "i" at its center, referred to as the Advertising Option Icon.

Consumer Watchdog Says Online Ad Industry Self-Regulation Fails to Protect Privacy; Calls for Congress to Enact Do Not Track Me Law

WASHINGTON, DC -- Consumer Watchdog said that the self-regulatory privacy program created by online advertisers and scheduled to take effect for some today fails to protect consumers from companies that track their behavior online. Legislation enacting a “Do Not Track Me” option is necessary to ensure consumers have an easy to use, effective and universal choice to avoid tracking, said Consumer Watchdog.

Consumer Group Wants Health Insurance Rates on 2012 Ballot

The consumer advocacy group Consumer Watchdog wants to take regulation of health insurance rates to Calfornia voters with a ballot initiative set for 2012.

The ballot measure would expand Proposition 103, which regulates auto and home insurance rates in California, to include health insurance rates. It would also roll back health insurance rates by 20 percent and give the insurance commissioner power to approve or reject rate increases.